Twenty years of vision, people, and everyday beauty at Peroni & Parise

This year, 2026, is a special one for us: Peroni & Parise is celebrating its first twenty years in business. An important milestone, a long stretch of time that has brought with it change, challenges, encounters, achievements, and new beginnings.

Over these two decades, the world has deeply changed. Technologies, markets, and the ways we communicate and work have all changed. But there is something that, for us, has remained unchanged: our passion for our craft and our desire to transform a vision into something tangible, beautiful, and made to last.

For twenty years we have given shape to jewelry, but above all to ideas, emotions, and stories. Every creation is born from an inspiration of our designer Lorenzo Peroni, brought to life through the meeting of expertise, sensitivity, and artisanal craftsmanship. It’s a process that fascinates us today just as it did on the very first day, and that reminds us how much value there can be in things made with care.

A world made of jewelry, but above all of relationships

We are Valeria Baldin and Lorenzo Peroni, the owners of the company, and looking back on the path we have traveled so far, we don’t think only of the pieces we have created. We think of the people: of the colleagues who have shared with us their dedication, responsibility, and passion. Of the professionals who have contributed to the company’s growth. Of the clients who chose us and continue to choose us, entrusting us with important moments of their lives. We think of all the relationships built over time, because it is precisely these that made the journey we have traveled possible.

Today we celebrate this anniversary, and we do so with gratitude. Because no entrepreneurial story is the result of one person’s work alone. Every project takes shape thanks to a network of people who share values, goals, and mutual trust.

Tradition and innovation: the pillars of Peroni & Parise

Over these twenty years we have sought to build something solid. Not just a company, but an environment in which artisanal knowledge can be valued, growth can be shared, and innovation can coexist with respect for tradition.

We believe this is exactly how the future is built: by safeguarding what matters and, at the same time, keeping an open eye toward what is to come. Tradition and innovation are not two opposing concepts. They are the two souls that guide our every choice. On one hand, the value of the artisan’s gesture, of experience, and of attention to every detail. On the other, the will to continuously improve, facing the challenges of the present and the future with enthusiasm.

Twenty years represent an important stage, but not a destination. To all the people who have been part of this story, and to those who will be part of it in the years to come, we offer our most sincere thanks.

The journey continues.

Valeria and Lorenzo

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